AtomicHub Launches Web3 Advertising Platform AtomicAds
The world’s busiest NFT marketplace just launched its new advertising solution for Web3, crypto and NFT advertisers and publishers.
NOVEMBER 2, 2022. NEWS. WRITTEN BY SASKIA WARTNABY.
NFT Insider is a wholly-owned subsidiary of pink.gg Solutions GmbH, the company behind AtomicHub and AtomicAds.
Today, AtomicHub announced the launch of their breakthrough ad platform, AtomicAds.io.
Using this new tool, advertisers can connect with a Web3, crypto and NFT audience of millions. This is thanks to the site’s current publishers, AtomicHub and NFT Insider, who boast an impressive 630K+ unique monthly users and 26MM+ page views per month.
With it’s simple, self-service design, advertisers can easily create and push targeted campaigns to relevant audiences at scale. Publishers are able to monetise their audiences by listing ad inventory such as banner space by website, blockchain, date and time, which advertisers can then book.
On top of the booking system, AtomicAds provides the ability to bid on ad space too. This bidding feature lets advertisers choose how much they want to pay and allocates unused ad slots to the highest bidder. For publishers, bidding is a great way to opitimise revenue by filling any unbooked inventory.
Advertisers can track the performance of ad campaigns through rich, data-driven insights in real-time.
The team has emphasised that they are committed to ensuring only legitimate advertisers and publishers can use AtomicAds. This will be achieved through rigorous KYC requirements, as well as manual reviews of all ad campaigns and media used.
Speaking of the need for AtomicAds, Jeffrey Haas, Chief Revenue Officer of AtomicHub, said:
“AtomicAds is born out of our own experience as a major publisher in the Web3 space, which can be a complex, time-consuming and frustrating experience. We developed AtomicAds to improve our ability to efficiently offer programmatic advertising on our own sites, and are now offering the platform to others who want to reach our highly-desired audiences.”
AtomicAds are now calling for additional publishers and advertisers to join this new advertising ecosystem. If you’re interested, contact the team via the AtomicAds website.
Read the official announcement on the AtomicHub Blog.
Saskia Wartnaby
Creator of the Cat Stickers NFT collection. Artist, digital marketer, writer & animal lover. Fan of all things cute and wholesome, especially cats.
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